We have completed a brand refresh project for our client Perfect Skin. We did a refresh on the brand creating price lists, posters and adverts.
The latest adverts have featured in glossy magazines and look great! Frances is getting a great response to the adverts already.
One of the keys to refreshing a brand is to not change it too dramatically: subtle changes are best. On this occasion, the brand has been enhanced by introducing a new colour (black) that gives it another dimension. It still looks stylish, clean and keeping within the brand. The images still play a major part on all their advertising.
Perfect Skin also won a silver in the Aesthetic 2011-2012 Awards for Best UK Mobile Practitioner. We created an award logo for them which they can feature on all their marketing and advertising. We introduced silver into other elements of the adverts and it all ties in nicely.